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Tag Archives: attorney marketing
Planning is a legal marketing mistake
Over my 12-plus years of law-related online advertising, I’ve come to some startling conclusions about who succeeds in this game. The successful ones, it seems, simply avoid some all-too-common mistakes. This is the first in a series of articles that … Continue reading
For Law Firms, Community Is The New Marketing
For most potential clients, shopping for a lawyer is not an enjoyable process. In most cases, representation and advice is a necessity, and not a welcomed way to part with their money. For Lawyers Community Is The New Marketing Smart … Continue reading
What lawyers, doctors and accountants can learn from Bob Parsons
In the professional services industries, one misstep by a visible member of your firm can be a marketing and public relations disaster. Why Sorting Is Wrong For Professionals? Pre-school children like to sort things. It helps them order their world, … Continue reading
Avoid Paid Links
I seriously doubt there are “thousands” of high-page-ranked URLs that are relevant to a DUI practice. Even if there were thousands, I can’t imagine that there are thousands selling links and still able to maintain their high page rank. Continue reading
Reputation Management For DUI Lawyers
Every DUI or criminal lawyer who has been in practice more than a year or two knows that not every client is going to be happy. Continue reading
