Tag Archives: attorney marketing

Planning is a legal marketing mistake

Over my 12-plus years of law-related online advertising, I’ve come to some startling conclusions about who succeeds in this game. The successful ones, it seems, simply avoid some all-too-common mistakes. This is the first in a series of articles that … Continue reading

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For Law Firms, Community Is The New Marketing

For most potential clients, shopping for a lawyer is not an enjoyable process. In most cases, representation and advice is a necessity, and not a welcomed way to part with their money. For Lawyers Community Is The New Marketing Smart … Continue reading

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What lawyers, doctors and accountants can learn from Bob Parsons

In the professional services industries, one misstep by a visible member of your firm can be a marketing and public relations disaster. Why Sorting Is Wrong For Professionals? Pre-school children like to sort things. It helps them order their world, … Continue reading

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Avoid Paid Links

I seriously doubt there are “thousands” of high-page-ranked URLs that are relevant to a DUI practice. Even if there were thousands, I can’t imagine that there are thousands selling links and still able to maintain their high page rank. Continue reading

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Reputation Management For DUI Lawyers

Every DUI or criminal lawyer who has been in practice more than a year or two knows that not every client is going to be happy. Continue reading

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